A couple of posts back I went on one of my semi-annual rants about “social networking” and the fact that the New Media Douchebag contingent that most promotes “social” technology is the group that least gets it. The group of friends that I mentioned in that previous post is a great example of people using “social networking” (in their case MySpace) to enhance, rather than replace actual relationships. For us, MySpace is basically nothing more than a community message board, where we can post pointless little messages or coordinate a happy hour. The real relationships are based in the real world.
There is another group of friends that I have that are utilizing “social networking” (again in the form of MySpace). This group is orthogonal to the first group I mentioned, but they illustrate the other way that services like MySpace and Facebook can actually act to bring people closer rather than act as a way for marketers to gather vast audiences. This group is comprised of people whom I have know, who I still consider friends, but who have drifted out of my life for one reason or another. MySpace is giving us a fairly simple
Continue reading More Reflections On ‘Social Networking’ and a Shameless Plug
