Link: Why Didn’t Apple Advertise During the Super Bowl?

link

Lance Ulanoff for Mashable, linkster­bait­ing for all he’s worth:

In case you haven’t noticed, Apple’s iPad’s sec­ond birth­day came and went with­out the intro­duc­tion of the eagerly antic­i­pated third gen­er­a­tion of the land­mark tablet. There is an iPad 3 in the works. Everyone knows it and numer­ous leaks all but prove it. We even have some ideas about the specs; a faster A6 proces­sor and a high-rez retina dis­play with edge-to-edge screen cov­er­age. It may also be thin­ner and lighter or per­haps there will be mul­ti­ple ver­sions, includ­ing a 7-inch iPad.

Still, for all we think we know, Apple was not ready to tell us any­thing about it dur­ing the Super Bowl.

Here’s a more dis­tress­ing fact. It has been more than a year since Apple released sig­nif­i­cant new hard­ware. Obviously, I’m aware of the iPhone 4S, which launched just a day before Jobs died. It’s a won­der­ful phone, and who doesn’t love Siri (some, too much)? But it’s essen­tially an iPhone 4 update and not a wholly new gadget.

facepalm

Link: Nvidia Latest to Claim Android and iOS Will Be a Repeat of the PC and Mac Market

link

Craig Grannell:

I find the argu­ment that there has to be — or even that there will be — one dom­i­nant player in the mobile mar­ket with­out foun­da­tion. If we look back through the his­tory of tech­nol­ogy, and even exam­ine the present, the PC/Mac mar­ket was an aber­ra­tion. You don’t have peo­ple argu­ing that only one com­pany will become dom­i­nant in TVs, cars, sound sys­tems, and so on.

I’ve made this argu­ment before myself. Trying to use the his­tory of the PC/Mac mar­ket as a model for any other mar­ket is stu­pid and doomed to failure.

Link: Reflecting on Change

link

Alex Brooks:

The site I want to read doesn’t churn out the same news and rumours that thou­sands of other sites have, the site I want to read doesn’t post fanat­i­cal rumours from idi­otic sources. To make mat­ters worse this churn effect often comes with a form of chi­nese whis­pers, led mainly by eccen­tric, traf­fic seek­ing ass­hole blog­gers who are unable to dis­tin­guish fact and fic­tion, unable to pick up the phone to a pub­lic rela­tions team to check a detail or more unbe­liev­ably spend the time to pro­duce some­thing thoughtful.

It’s nice to see yet another tech blog­ger see the light. It really doesn’t take much to rise above the morass of rumor-mongery and link bait. All it takes is a lit­tle integrity.

via The Loop

Link: We Take for Granted What Has Already Been Invented. (The Impact of the Original iPhone.)

link

Craig Grannell:

But we for­get. Multitouch is obvi­ous. Pinch-zoom is obvi­ous. Slide-to-unlock is obvi­ous. The man­ner in which Apple designed its iPhone, its iPad, and even iOS itself? Obvious. Then why didn’t any­one else do this stuff first? Why did it take Apple’s iPhone to kick­start a smart­phone and tablet rev­o­lu­tion? If the slew of clon­ers out there all argue Apple didn’t really invent any­thing new, why didn’t they have iPhone– and iPad-like devices in the mar­ket before Apple? Why did Google’s Android rather rapidly shift from being a BlackBerry to an iPhone if the iPhone was so obvious?

Exactly. Sometimes we for­get how much the world of con­sumer tech­nol­ogy has changed over a very short period of time — and many peo­ple con­ve­niently for­get exactly how much of that change was dri­ven by Apple.

Link: Arpaio Running Again for Maricopa County Sheriff

link

Fuck.

Link: On Moderating Expectations for Apple’s 2012

link

Ok kid­dies, I’m back from my two week long ethanol-induced coma — and I fig­ure we’ll get the year started on a pos­i­tive note. To that end, kudos to Chris Rawson at TUAW for speak­ing sense in a great decon­struc­tion of Tim Bajarin’s idi­otic bit of uni­corn fetish porn. The bot­tom line:

Where’s the dis­rup­tive prod­uct, the wave of the future, the thing that makes us feel like Star Trek’s uni­verse has come 300 years early? If it exists at all, it’s prob­a­bly deep within Apple’s labs, in pro­to­type form, and a hell of a lot more excit­ing than any­thing on Bajarin’s list — or mine.

Bingo.

Link: 10 Steps to Better Blogging

link

Dan Frommer with some very good advice for peo­ple who write on the Intartubes. I can’t claim that I always meet these goals with The Angry Drunk, but I sure as shit try.

Link: It’s Not ‘Apple TV’ Any More, It’s ‘Siri TV’ … Ugh …

link

Fuck me blind, I’m link­ing to a ZDNet arti­cle. Nonetheless, Adrian Kingsley-Hughes agrees with what all the sane peo­ple are saying:

The prob­lem with all these Apple TV rumors is that no one can come up with a sin­gle com­pelling rea­son why Apple should go into the busi­ness of mak­ing TVs. Sure, it’s easy to pull together tech­nolo­gies like Siri and ARM-based CPUs, then do some hand-waving and come to the con­clu­sion that Apple must be work­ing on TVs but all this ignores the fact that Apple already sells a prod­uct that will con­nect to any TV that hap­pens to have an HDMI con­nec­tor called the AppleTV. What’s more, that prod­uct, even at $99, isn’t exactly set­ting the world alight.

Bingo.

That “uni­corn and sad­dle” metaphor seems awfully famil­iar though.

Link: Definition of An ‘Apple Fanboy’ and Those That Use the Term

link

LOL.

Link: Understanding Apple’s Endgame

link

Spot on com­ment by Jim Dalrymple at The Loop:

If Apple enters a mar­ket, I think it knows the prod­uct is dif­fer­ent enough from the begin­ning that oth­ers will follow.

Apple is not moti­vated by the same things that drive other com­pa­nies. Market share and prof­its are a result of mak­ing great prod­ucts. To do that, you can only have that one sin­gu­lar focus.

This isn’t any sort of new con­cept, but it’s one that far too many magoos in the Apple com­men­tary and analy­sis game seem utterly inca­pable of understanding.