Sweet beer-battered Christ with a side of cole slaw. For the life of me, I’m trying to figure out what the fuck this is supposed to be about. Seriously, what is the argument here? That the AppleTV needs an ability to play DVDs? I suppose that you can argue that, although I would place that argument firmly in the “if wishes were horses” category. Anyone with two neurons to rub together can see that el jeffe Jobs couldn’t give two shits about letting us access content that we’ve obtained from anywhere other than the iTunes Store. But what, in the name of Cthullu, does the MacBook Air have to do with the price of whores in Reno. Or the digression into the history of Winamp and iTunes. Let me type this as slowly and clearly as I can. Here is Apple’s digital media strategy in 2 bullet points:
Buy shit from the iTunes Store Play it on an Apple branded device (iPod, iPhone, Mac, AppleTV, etc)
That’s it. To paraphrase Jeff Goldblum, there ain’t no fucking step 3. Apple has exactly one goal…make money for fucking Apple. Notice how both points in my master strategy above
